Allure Commerce implemented a comprehensive digital transformation for Nahanco, addressing key challenges and enhancing their B2B retail operations. By leveraging Adobe Creative Cloud, we optimized checkout processes, improved site speed, and implemented a new UX/UI design, resulting in a seamless and efficient online experience.
Allure Commerce successfully transformed Nahanco, a leading provider of retail display and store supply solutions, into a robust B2B digital platform. Nahanco offers a wide range of high-quality products, including hangers, mannequins, and garment racks, catering to the diverse needs of retail businesses across various industries.
Nahanco faced several challenges in their digital presence, including an obsolete website design, an inefficient checkout process, slow site speed, security concerns associated with an open-source platform, and the need for a comprehensive site map to enhance navigation and user experience.
Allure Commerce addressed these challenges by implementing a comprehensive digital strategy. We migrated Nahanco to Adobe Creative Cloud, optimizing the checkout process and significantly improving site speed. Our team designed and developed a new UX/UI, providing a modern and visually appealing interface. Additionally, we enabled custom shipping rates and developed a custom tool to cater to Nahanco's specific B2B requirements.
Allure Commerce's implementation resulted in significant improvements for Nahanco. With Adobe Creative Cloud, checkout optimization and enhanced site speed increased customer satisfaction and reduced cart abandonment. The visually appealing UX/UI design attracted and retained customers, while custom shipping rates and a B2B-specific tool improved efficiency. Nahanco experienced enhanced performance, improved security, and a stronger online presence in B2B retail.